A Persian tradition has become an urban trend. Which we are happy to reignite for you again and again with innovative aroma concepts.


Anyone who knows all the conditions can inspire people all over the world

Shisha fans worldwide are looking for conviviality and an incomparable taste. For you as a business insider, it is also about regional trends, changing legislation, perfect dosage information and the handling of quantities. We have solutions for all of these requirements. Our experienced team develops distinctive premium flavors according to your ideas. If you wish, we will be happy to accompany you on all legislative or technical questions from the idea to the launch.

Voices from practice

“We combine our many years of expertise in the tobacco industry with the dynamics of the shisha market. Our team identifies with the product and relies on a trusting relationship with you. Together we develop classics and innovative solutions.”

Tarek El-Achmar, Sales Manager

01 - 01

At a glance

What we are happy to develop for you:

  • Individual aroma creations
  • Flavor modifications
  • Distinctive flavor profiles
  • Adaptation of flavors to legislative requirements

our advantages

This is how we work for you:


Our aroma creations are created entirely according to your ideas.


We have over 90 years of experience with which we would be happy to provide you with all-round support


Our team offers a variety of services, such as legislative advice.


We always react
promptly and flexibly to your wishes.

Messen & Events

InterSupply 2024

InterSupply 2024

Messen & Events

WT Asia 2024

WT Asia 2024

Messen & Events

WT Middle East 2024

WT Middle East 2024

Messen & Events

TPE Las Vegas 2025

TPE Las Vegas 2025

Our services, briefly explained


We develop complex and individual aroma creations for you that correspond to the current trends and specifications of the international markets. If you wish, we will provide you with comprehensive advice, work in close collaboration with you and implement your wishes in unique compositions. A product catalog? We don't, because our team can make almost any of your ideas possible.

Do you want to give an existing product the “final kick”? Optimize it, develop it further or modify it due to legal conditions? We know the current market requirements and respond to your wishes. Whether concentrating flavors or a quick reaction to changing regulations - you've come to the right place.

Your aroma composition should be unmistakable and correspond exactly to your wishes and requirements. For the final touches and the specific dosage recommendation, we would be happy to test our creation together based on your individual tobacco mixture: on site at your place or in our laboratory.

All certificates

Our quality management for you: excellent.

ISO 9001 certification

The industry's demands on the quality of our products are high - just like our own standards. ISO 9001 certification is internationally recognized as a sign of excellent quality management. We are proud to have received this award again and that you can rely on us.

FSSC 22000 certification

The FSSC 22000 certification is a globally accepted proof of a comprehensive food safety management system. So that we can guarantee you raw materials and products of first-class premium quality, we regularly receive awards in this area.

Certification according to the EU organic regulation

The organic certification guarantees that all European requirements are met in order to be able to offer you organic flavors. All processes from development to the flavor ready for shipping are based on the high standards of the EU organic regulation for our organic products. Organic control body: DE-ÖKO-072

Quality promise

Quality and reliability are
our trademarks.

With us you will receive the highest quality and comprehensive advice that you can rely on. We are only satisfied when our product exceeds your expectations and it has been fully tested for its intended use. If you wish, our competent team will support you with a wide range of services from the idea to the launch.



News that moves our world.


The most important questions and answers

  • Do you have popular flavors like Double Apple Nakhla/Al Fakher or Adalya Love 66?

    We have developed our own compositions for the most important varieties on the market, which have been adapted for different markets. Please feel free to contact us.

  • Do you have Aroma ABC for market XY?

    We can offer or develop almost any flavor according to the markets while respecting local legislation. In addition, our Legislation constantly deals with new laws and classifies our flavors according to the markets.

  • What are the current trends?

    Trends vary greatly from region to region. For example, the Middle East is a more classic market and tends to lean towards familiar flavor profiles. Europe likes to try out different combinations. Please feel free to talk to us about this topic.


We are happy,
to hear from you.

Contact person

Tarek El-Akhmar
Sales manager
Tel.: +49 40 43 25 76 0

make contact